{"id":5377,"date":"2014-10-16T09:03:53","date_gmt":"2014-10-16T03:33:53","guid":{"rendered":"http:\/\/shopnix.in\/blog\/?p=5377"},"modified":"2014-09-11T09:20:21","modified_gmt":"2014-09-11T03:50:21","slug":"3-simple-methods-to-improve-your-ecommerce-store-seo-ranking","status":"publish","type":"post","link":"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/","title":{"rendered":"3 simple methods to improve your Ecommerce store SEO Ranking"},"content":{"rendered":"

Are you ready with your first online store? Since it is your own online store, I am sure you must have worked really hard to ensure that everything is perfect – be it your products, images, descriptions, website\u2019s design, navigation or website\u2019s content. In the end, everything is looking great, except for one thing \u2013 there are no customers!<\/p>\n

\u201cI created an impeccable business plan, a beautiful website, one-of-a-kind products and a great marketing strategy; but still customers won\u2019t visit my online store. What did I do wrong?\u201d<\/p><\/blockquote>\n

The answer to this question is Search Engine Optimisation (SEO). Did you make sure that your website is SEO-friendly? Did you type your websites name on Google, Yahoo or Bing? Did your website appear on the first page of search results?
\nIf your answer is \u201cNO\u201d, then you have successfully diagnosed your problem<\/p>\n

\"ecommerce-seo\"<\/p>\n

Your website might be excellent; however, Google or other search engines might not be able to understand that. For this, it is important that you make your website SEO-friendly so that Google and other search engines begin to notice it.<\/p>\n

SEO is highly technical. Hence, it is best that you hire knowledgeable and experienced professionals for achieving good results. However, there are a few basic things which you yourself can do for your online store without hiring a SEO professional. These tips will definitely make a difference in making your website SEO-friendly, and will help you get started.<\/p>\n

 <\/p>\n

1. Add Fresh Content<\/h2>\n

Keep on uploading engaging and relevant content on your website. More the number of people reading your content, the higher will be the probability of generating a sale. While creating content for your business, make note of the following things:
\nRegularly upload fresh content. Google\u2019s latest update gives more preference to freshly added content.
\nUpload unique content. Google provides low rankings to copied content.
\nFill your content with keywords (2-3% of your content). Keywords refer to those words which your customers are mostly likely to use in order to search you.<\/p>\n

2. Google Authorship<\/h2>\n

While searching something on the web, sometimes you might have seen something like this in your search results.<\/p>\n

\"ecommerce-google-authorship\"<\/a><\/p>\n

Some results will be seen along with the name and picture of a person (due to google authorship) while some will comprise of plain text. Needless to say, the one with the images are more eye-catchy and trustworthy. Hence, viewers are bound to click on it first before trying out other links. Isn\u2019t that true?
\nIt works the same way for online stores as well. If they see your image along with your name, they know that there is real person behind the online store. This will build their trust, and as a result will drive more sales to your business.
\nObtaining Google authorship is easy. You just need to create a Google+ account and link your profile to your content. The only problem with authorship is that it takes several weeks for Google to show your profile next to your content. However, once it happens, you will immediately see the difference it creates in generating traffic.<\/p>\n

3. Localize Your Content<\/h2>\n

Lately, Google has started giving more preference to local content. For instance, if a person living in Delhi types \u201crestaurants\u201d in Google Search, his search results will be automatically related to restaurants in Delhi, without even typing the keyword \u201cDelhi\u201d. Hence, make sure that you localize your content in order to target local consumers. For this, follow the following steps:
\nMake use of Google\u2019s Webmaster tools and select relevant option from Site Configuration > Geographic target. Include localized keywords in your content. For instance, using headlines like \u201cBest Cakes in Delhi\u201d. Use location co-ordinates meta-tags in your web page\u2019s content<\/p>\n

If you have questions on implementing any of these stragergies on your ecommerce store, do let me know and I’ll help you out with the same<\/p>\n

Drive more traffic to your site using a less known secret in the Ecommerce world Coupons! The article Online Coupon Marketing To promote Your Business<\/a> talks about how to effecively use coupons to increase your sales and traffic<\/p>\n

<\/p>\n

\n
Create a cool & feature rich online store in just ONE simple step with Shopnix. On sign-up you get a free eCommerce website with hosting, shopping cart, store manager, in-built marketing and everything you need to sell online.<\/h5>\n

Try Free for 14 days
\nCreate Your Free Store<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Are you ready with your first online store? Since it is your own online store,<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[21],"tags":[],"yoast_head":"\n3 simple methods to improve your Ecommerce store SEO Ranking<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3 simple methods to improve your Ecommerce store SEO Ranking\" \/>\n<meta property=\"og:description\" content=\"Are you ready with your first online store? Since it is your own online store,\" \/>\n<meta property=\"og:url\" content=\"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/\" \/>\n<meta property=\"og:site_name\" content=\"Shopnix - eCommerce platform\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/facebook.com\/shopnix\" \/>\n<meta property=\"article:published_time\" content=\"2014-10-16T03:33:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-09-11T03:50:21+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/shopnix.in\/blog\/wp-content\/uploads\/2014\/09\/ecommerce-seo-300x225.jpg\" \/>\n<meta name=\"author\" content=\"Shopnix Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@shopnixdotin\" \/>\n<meta name=\"twitter:site\" content=\"@shopnixdotin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shopnix Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/\"},\"author\":{\"name\":\"Shopnix Team\",\"@id\":\"https:\/\/shopnix.io\/blog\/#\/schema\/person\/b999cb6607f76926bea40cb8f5cd428f\"},\"headline\":\"3 simple methods to improve your Ecommerce store SEO Ranking\",\"datePublished\":\"2014-10-16T03:33:53+00:00\",\"dateModified\":\"2014-09-11T03:50:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/\"},\"wordCount\":739,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/shopnix.io\/blog\/#organization\"},\"articleSection\":[\"Ecommerce Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/\",\"url\":\"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/\",\"name\":\"3 simple methods to improve your Ecommerce store SEO Ranking\",\"isPartOf\":{\"@id\":\"https:\/\/shopnix.io\/blog\/#website\"},\"datePublished\":\"2014-10-16T03:33:53+00:00\",\"dateModified\":\"2014-09-11T03:50:21+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/shopnix.io\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"3 simple methods to improve your Ecommerce store SEO Ranking\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/shopnix.io\/blog\/#website\",\"url\":\"https:\/\/shopnix.io\/blog\/\",\"name\":\"Shopnix - eCommerce platform\",\"description\":\"eCommerce website india training, Online store tips & more from Shopnix\",\"publisher\":{\"@id\":\"https:\/\/shopnix.io\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/shopnix.io\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/shopnix.io\/blog\/#organization\",\"name\":\"Shopnix - eCommerce platform\",\"url\":\"https:\/\/shopnix.io\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/shopnix.io\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/i0.wp.com\/shopnix.io\/blog\/wp-content\/uploads\/2020\/04\/shopnix-mobile-logo.png?fit=1024%2C400&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/shopnix.io\/blog\/wp-content\/uploads\/2020\/04\/shopnix-mobile-logo.png?fit=1024%2C400&ssl=1\",\"width\":1024,\"height\":400,\"caption\":\"Shopnix - eCommerce platform\"},\"image\":{\"@id\":\"https:\/\/shopnix.io\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"http:\/\/facebook.com\/shopnix\",\"https:\/\/twitter.com\/shopnixdotin\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/shopnix.io\/blog\/#\/schema\/person\/b999cb6607f76926bea40cb8f5cd428f\",\"name\":\"Shopnix Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/shopnix.io\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/191c83a5bcc552e5973be516b01872bc?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/191c83a5bcc552e5973be516b01872bc?s=96&r=g\",\"caption\":\"Shopnix Team\"},\"sameAs\":[\"http:\/\/cloudnix.com\"],\"url\":\"https:\/\/shopnix.io\/blog\/author\/anishant\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"3 simple methods to improve your Ecommerce store SEO Ranking","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/","og_locale":"en_US","og_type":"article","og_title":"3 simple methods to improve your Ecommerce store SEO Ranking","og_description":"Are you ready with your first online store? Since it is your own online store,","og_url":"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/","og_site_name":"Shopnix - eCommerce platform","article_publisher":"http:\/\/facebook.com\/shopnix","article_published_time":"2014-10-16T03:33:53+00:00","article_modified_time":"2014-09-11T03:50:21+00:00","og_image":[{"url":"http:\/\/shopnix.in\/blog\/wp-content\/uploads\/2014\/09\/ecommerce-seo-300x225.jpg"}],"author":"Shopnix Team","twitter_card":"summary_large_image","twitter_creator":"@shopnixdotin","twitter_site":"@shopnixdotin","twitter_misc":{"Written by":"Shopnix Team","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/#article","isPartOf":{"@id":"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/"},"author":{"name":"Shopnix Team","@id":"https:\/\/shopnix.io\/blog\/#\/schema\/person\/b999cb6607f76926bea40cb8f5cd428f"},"headline":"3 simple methods to improve your Ecommerce store SEO Ranking","datePublished":"2014-10-16T03:33:53+00:00","dateModified":"2014-09-11T03:50:21+00:00","mainEntityOfPage":{"@id":"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/"},"wordCount":739,"commentCount":0,"publisher":{"@id":"https:\/\/shopnix.io\/blog\/#organization"},"articleSection":["Ecommerce Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/","url":"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/","name":"3 simple methods to improve your Ecommerce store SEO Ranking","isPartOf":{"@id":"https:\/\/shopnix.io\/blog\/#website"},"datePublished":"2014-10-16T03:33:53+00:00","dateModified":"2014-09-11T03:50:21+00:00","breadcrumb":{"@id":"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/shopnix.io\/blog\/3-simple-methods-to-improve-your-ecommerce-store-seo-ranking\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/shopnix.io\/blog\/"},{"@type":"ListItem","position":2,"name":"3 simple methods to improve your Ecommerce store SEO Ranking"}]},{"@type":"WebSite","@id":"https:\/\/shopnix.io\/blog\/#website","url":"https:\/\/shopnix.io\/blog\/","name":"Shopnix - eCommerce platform","description":"eCommerce website india training, Online store tips & more from Shopnix","publisher":{"@id":"https:\/\/shopnix.io\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/shopnix.io\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/shopnix.io\/blog\/#organization","name":"Shopnix - eCommerce platform","url":"https:\/\/shopnix.io\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/shopnix.io\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/shopnix.io\/blog\/wp-content\/uploads\/2020\/04\/shopnix-mobile-logo.png?fit=1024%2C400&ssl=1","contentUrl":"https:\/\/i0.wp.com\/shopnix.io\/blog\/wp-content\/uploads\/2020\/04\/shopnix-mobile-logo.png?fit=1024%2C400&ssl=1","width":1024,"height":400,"caption":"Shopnix - eCommerce platform"},"image":{"@id":"https:\/\/shopnix.io\/blog\/#\/schema\/logo\/image\/"},"sameAs":["http:\/\/facebook.com\/shopnix","https:\/\/twitter.com\/shopnixdotin"]},{"@type":"Person","@id":"https:\/\/shopnix.io\/blog\/#\/schema\/person\/b999cb6607f76926bea40cb8f5cd428f","name":"Shopnix Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/shopnix.io\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/191c83a5bcc552e5973be516b01872bc?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/191c83a5bcc552e5973be516b01872bc?s=96&r=g","caption":"Shopnix Team"},"sameAs":["http:\/\/cloudnix.com"],"url":"https:\/\/shopnix.io\/blog\/author\/anishant\/"}]}},"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/shopnix.io\/blog\/wp-json\/wp\/v2\/posts\/5377"}],"collection":[{"href":"https:\/\/shopnix.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/shopnix.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/shopnix.io\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/shopnix.io\/blog\/wp-json\/wp\/v2\/comments?post=5377"}],"version-history":[{"count":0,"href":"https:\/\/shopnix.io\/blog\/wp-json\/wp\/v2\/posts\/5377\/revisions"}],"wp:attachment":[{"href":"https:\/\/shopnix.io\/blog\/wp-json\/wp\/v2\/media?parent=5377"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/shopnix.io\/blog\/wp-json\/wp\/v2\/categories?post=5377"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/shopnix.io\/blog\/wp-json\/wp\/v2\/tags?post=5377"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}