Author: Meenakshi "Meenu" Sharma

Meenakshi Sharma, Meenu aunty to many of her customers, has run her family's handloom and gifting business in Jaipur for twenty years. She came to selling online late, with her daughter setting up the first store and Meenu asking a hundred questions. Now she is the one answering them. She writes for merchants who are just starting out or taking a local shop online: catalogues, bulk and wedding orders, gifting, and the everyday customer moments every shopkeeper knows. She explains each step as if to someone who has never used an app, because not so long ago that was her. Her articles usually end with a little homely advice, and it usually works.